The Ultimate Checklist to Market Your Products Smartly at Any Conference or Convention.

 Exhibitions and conventions can help you position yourself as an expert resource in your industry. There will be expenses involved in taking part of conferences but think about it as an investment because the results will benefit you on both personal and professional level. Getting ready for...

Mail Marketing: Five Smart Ideas to Avoid the Trash

Although email marketing is highly used, I still find direct mail more impactful when planned right. What makes it different is the personal touch (personalization) and the tangible feeling. It’s also a guaranteed method to get more eyeballs to your messages.