What Are Print-Ready Files?

When creating print ready files there are a few different factors to consider. If you don’t have prior knowledge of print production, navigating this realm can prove itself to be quite challenging. Priding ourselves on making print simple, we want to make sure we are properly supporting our...

A Refresher On All Things Portal

Have you ever reflected on the beauty that was the invention of DVR? With just a few clicks your precious tv show would be waiting and ready to be watched at any time of day and you no longer had to worry about fitting your schedule around your favorite shows or get stuck watching some other...

2018 In Review

 

Restaurant Franchising & Innovation Summit 2017

 The Restaurant Franchising & Innovation Summit was definitely a great experience not only for Cockrell Enovation but for myself and my professional growth as well. It was held in Dallas on March 28th- 30th at the Highland Hotel. Three days filled with interesting activities, educational...

Everything You Need To Know About On-Demand Print Portals

Do you ever find yourself spending your valuable time collecting quantities and addresses to send the latest packet of materials out? Do you ever get tied up in editing lines of contact information in a file before it can be distributed? If this is you, then you will benefit from having an...

Mail Marketing: Five Smart Ideas to Avoid the Trash

Although email marketing is highly used, I still find direct mail more impactful when planned right. What makes it different is the personal touch (personalization) and the tangible feeling. It’s also a guaranteed method to get more eyeballs to your messages.

4 Steps to Eliminate Rogue Marketing

We have all seen examples of individuals, either directly associated with a company or indirectly, take too much freedom when printing or producing items with the company’s logo. We’ve seen this as a banner with a pixelated logo hung up during a tradeshow, flyers handed out using the wrong fonts...